Award winning author MaryAnn F. Kohl is well known in the publishing world as a pioneer in the area of creative learning for children, through the creation of a series of exciting and adventurous art project books.
I was asked to design the book jacket design for her latest project entitled "Action ART". The cover layout went through several variations, finally arriving at what you see here. I had originally thought a super hero look and feel would be appealing, but knowing the market and demographic better than anyone, MaryAnn advised on a slightly different approach, and guided the process in the right direction. I was also asked to design the interior template and formatting for the book.
This was a fun project to work on, and a huge learning opportunity. It reminded me of how important it is to listen to your client. They know their market better than you, and by working together and understanding what it is that your client needs to be successful and to help build their business, you are sure to design and deliver a successful, final product both you and your client can be proud of.
Action ART has received rave reviews and is selling well.